6th December 2019 - Rare Creative Group

As the days get colder, and the nights get longer, it reminds us that we have almost reached the end of yet another great year here at Rare. After celebrating 22 successful years of business, we want to end this year with a December to Remember.

Our official company anniversary was on the 22nd of November and what a busy year it has been! In these past 12 months, we’ve taken on two new members of staff including head of client services, Joanne who has over 25 years of experience in the industry and has brought a wealth of knowledge and expertise to the Rare team. We’ve also taken on web developer Matthew Poole whose main role has recently revolved around building our new website to ensure the best possible experience for our clients. We’re sure he’d love to know what you think of it. There have been plenty more changes over the past year which you can read more about in Chris’ blog, and we’ve done all of this whilst keeping up with all the hard work we do to seamlessly develop and deliver outstanding brand experiences for our clients.

Looking back at the work we’ve done throughout 2019

This brings us on to mention that we’ve been working with Prasino through 2019 to launch their new range of Prasino Smart Stoves. We’ve implemented a complete launch strategy and brand direction, supported by creative design,  web development, written content and social media. They also exhibited at the Homebuilding and Renovating Show back in September where we designed a dynamic stand to help promote their products and ran a competition that aided their strategy. It looks like we’ve not been the only busy ones! We’re certainly look forward to continuing to support them throughout 2020.

We’ve also developed a completely new strategy for one of our long-term clients, Protec International Ltd. This included identifying their audience to develop 2 major key campaigns that will be rolled out next year with their exciting new product launches. Make sure you keep an eye out for those.

As well as tending to our current clients and all their interesting new projects, we’ve more recently taken on work for Keepmoat Homes with new creative for on-site signage to help elevate the brand.

Some of the other work we’ve done this year includes literature development for OSL Cutting Technologies and working with Elevation Recruitment to add new functionality to their website, amend their job application process, and improve the UX of the site.

All that said, at Rare, we know it takes a lot more than a fancy brand and keeping clients happy to run a successful business. Our genuine enthusiasm to achieve great things is what drives us to build strong relationships based on mutual respect and shared success. This is why we’d like to say thank you to you, our clients (old and new) as well as our suppliers that have aided us to keep doing what we do. After all, we couldn’t have done any of it without you.

Therefore, we’re inviting all of our clients and suppliers to take the opportunity to have a look around our new offices in the New Year. We’d love if you could pop in for a coffee and a chat. No call required, just come and see us!

Wishing you all a Merry Christmas and a happy New Year! We hope to see you soon.